Generated in media coverage for Christmas campaigns on Oxford Street and Bond Street, reinforcing the West End’s status as the ultimate festive destination.
Our people are committed to shaping the future of this iconic district, ensuring it remains a vibrant, inclusive, and world-leading destination for all who visit, work, and live here.
District annual turnover has grown from £3.9bn post-Covid to £9.3bn in 2024, thanks to targeted support and coordinated recovery efforts.
On behalf of Her Majesty, the Prince of Wales has set out the Government’s priorities at the State Opening of Parliament, signalling the start of a new Parliamentary session.
In terms of our key West End advocacy priorities, New West End Company will look for opportunities in the levelling up bill and other deregulation measures to seek the exemption of the two International Centres (the West End and Knightsbridge) from restricted Sunday opening hours to allow us to compete more evenly with our international rival shopping districts.
We estimate that this could generate up to £250 million in net additional sales each year. This increased revenue can be used to benefit less profitable high streets across the country and fund significant manufacturing jobs for some of Britain’s biggest retailers whose goods are made across all regions of the UK.
Chief Executive, Jace Tyrrell commented:
“It is encouraging to see the ongoing commitment from the Government to its levelling-up agenda across the country and to measures to reduce regulations on businesses and promote economic growth.
We welcome the support that the Government has given to retailers across the UK, but we believe it needs to go further by relaxing Sunday Trading Laws in the UK’s two designated International Centres – Knightsbridge and the West End.
“Sunday is now the busiest shopping day across the West End; in fact, New West End Company research estimates that extended shopping hours on a Sunday could generate at least an additional £250 million each year in the district alone. It would also go far in supporting less profitable high streets across the country and fund important manufacturing jobs for some of Britain’s biggest luxury retailers, whose goods are made in other parts of the country.
“At a time when businesses are facing rising operating costs, amending these outdated policies will provide a unique opportunity to realise some of this profit at no additional cost. We urge the Government to consider this cost-free policy to help the high street recover.”
New West End Company