Insights

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West End Trade Intelligence – April

West End sales fell in April by 10.1% year on year, with regional footfall down 5.0%. Sales across all reporting categories declined. April trading conditions remained challenging despite footfall improving in the last two weeks of the month. While year on year sales fell by 4.0% nationally, according to the BDO High Street Sales Tracker, the rest of the country outperformed the West End. International sales fell in April, down 14% for the month. Chinese spend fell by 19%, which is part of a wider trend seen elsewhere in the country and in Europe. As the sterling has strengthened, we have seen a pronounced decline in Chinese visitors. Jewellery sales were the hardest hit retail category, down 24% for the month. Read more Wed 23 May 2018

Footfall Week 20

The royal wedding and warm weather a likely driver for higher mid-week footfall, however on the wedding day itself, footfall fell.

Read more Mon 21 May 2018

Footfall Week 19

In a mixed week for trade, West End footfall in Week 19 fell by 0.8%

Read more Mon 14 May 2018

Footfall Week 18

Warm weather brought visitors back to the West End last week

Read more Tue 8 May 2018

West End Trade Intelligence – March

Retail sales fell in March by 8.4% with regional footfall down 10.6%. Sales across all categories also declined. A combination of snow and bitterly cold conditions as a result of the “Beast from the East” marred trade in March. Unsurprisingly, both footfall and sales suffered as a result, resulting in the most significant decline in year on year trade the West End has seen in over a year. Read more Tue 1 May 2018

Footfall Week 17

After sunny weather brought shoppers out last week, footfall fell in week 17, as inclement weather on the weekend deterred visitors.

Read more Tue 1 May 2018

Kyle Monk,
Head of Insight

Consumer shifts, innovations and technological developments are forcing retailers to re-evaluate their business models and the ways in which they engage with consumers. Nowhere is this more evident than in the West End.

To better understand these changes, we use a mix of footfall data, sales indices and international EPOS data to measure store performance and investigate trends – as they happen.

How do members use our insights?

  • Stay on top of the latest developments
  • Support investment proposals
  • Benchmark a store’s performance
  • More effectively plan their staffing rota
  • Understand changes in consumer behaviour
  • Support new location planning activity
  • Measure campaign performance

Our insights are available free of charge to all Retail & Property BID members. Other organisations have the option to apply for an Associate Membership. To find out more about our Associate Membership, and its many benefits, please register your interest using the LOGIN / REGISTER button at the top of this page.