Annual Event 2017

To make the most of the opportunities for growth in our extraordinary retail district, it is essential that we work with all our communities to promote the West End together in a single, unified voice. That’s why every year we gather together our community partners to celebrate success and look forward to the future.  On Wednesday 26 April our Chairman Sir Peter Rogers and I hosted our two-part Annual Event at the Mayfair Hotel in London’s West End.

In this Annual Member Review the ‘who’s who’ of West End retail and property owners joined us to reflect on everything we have achieved together in the first year of our ‘2020 plan’. A central tenet of this plan is capitalising on the anticipated 60 million extra visits that the Elizabeth line (Crossrail) will bring to the West End every year.

The evening was also about communicating our strategy for elevating London’s status as the number one place in the world to live, work and shop. Earlier in the same day we broke ground on the Bond Street project where, in partnership with Westminster City Council, Transport for London and with significant financial contributions from leading Bond Street stores, we will soon deliver a £10 million of public realm improvements   to safeguard this iconic street’s internationally renowned heritage. This will make the outside of the street match the quality of the inside of the stores.

And on Monday Westminster City Council and Transport for London launched their consultation on a transformation of the Oxford Street District.  We want the huge improvements that are needed to accommodate the Elizabeth line visitors to be part of a wider vision to ensure that the West End retains its global position in the decades to come.

Later in the evening we kicked off our Annual Reception with a keynote speech from Leader of Westminster City Council and Chair of the West End Partnership, Cllr Nickie Aiken. In addition to toasting our enduring alliance with government, Cllr Aiken reminded us that London is the engine room of the British economy. Everything we do at the New West End Company to support productivity in the capital’s retail heartland sends a message to the rest of the world that we are open for business.

Throughout the evening, we witnessed conversations unfold between our partners from the Government, The Mayor’s Office, Transport for London, The Metropolitan Police, Westminster City Council, business groups, neighbouring BIDs and local community groups. We feel this is incredibly encouraging. As the bridge to great business across the West End – forging relationships and leveraging every available stream of knowledge and research – New West End Company’s coordinated blueprint for boosting London’s West End will ensure that prosperity is not only shared by businesses, but every single person that lives, visits and works in the area.